5 Best Practices to Rank High Difficulty Keywords

5 Best Practices to Rank High Difficulty Keywords

A few tactics, SEO best practices, and enjoyable optimization workarounds can assist increase your chances of ranking for keywords with high difficulty.

Extremely difficult-to-rank keywords (KD) frequently appear to be unattainable. Particularly broad-ranging terms and phrases—such as "dog food," "truck tires," and "hiking boots"—which are typically held by high-ranking websites—become nearly unbeatable in terms of keyword authority for your small business. It is extremely unlikely that your dog food blog will abruptly surpass the rankings of PetCo or Merrell, regardless of how well-written your new hiking boots services page is or how optimized your website is. A few strategies, SEO best practices, and entertaining optimization workarounds, on the other hand, can increase your likelihood of situating for difficult-to-obtain keywords.

In an effort to surpass the competition and attain a higher search engine ranking, it is advisable to examine several efficacious strategies.

High Difficulty Keywords

It’s all about precision, quality, and advocacy

Assume that you operate a travel journal and aim to achieve a high ranking for the challenging keyword "best travel destinations." You can circumvent this extremely competitive keyword by demonstrating to Google that you are as authoritative as you claim to be by doing the following.

Target long-tail keywords: Be precise

Your travel blog narrows its focus from the finest travel destinations to the most unusual travel destinations in Europe. By employing a long-tail keyword strategy, the blog strategically targets a distinct and lesser-known European destination niche within the travel industry, thereby attracting a more focused and informed audience. Implementing this strategy reduces the competition and improves the blog's potential for achieving a higher ranking for the designated long-tail keyword.

You will begin to amass influence for the primary keyword (top travel destinations) for which you are competing if you take this action.

Create high-quality, comprehensive content

In order to enhance visibility for the most unusual travel destinations in Europe, it is essential to commence by composing an all-encompassing blog post that delves beneath the superficial details. The content ought to comprise comprehensive research, visually appealing images (accompanied by optimized alt tags), and pragmatic travel advice tailored to each exotic locale. Furthermore, to substantiate its assertions, your blog post ought to incorporate pertinent statistics and authoritative hyperlinks. You should make your point quickly using concrete data if possible.

By providing substantial and insightful material, search engines establish the blog as a reliable source, thereby increasing its likelihood of attaining a higher ranking for the long-tail keyword that is being targeted.

Build high-quality backlinks: Climb the ladder of notoriety

Engage in discussions with fellow travelers, bloggers, and reputable websites devoted to travel. Acquiring backlinks from reputable sources bolsters the credibility of your blog and increases its ranking potential.

However, one might inquire as to why an individual would link to my work. In this regard, quality becomes significant: if your blog genuinely provides valuable and all-encompassing information, your diligent efforts will enhance the reputation of these authoritative sources, thereby motivating them to associate a link with your post.

Leverage user intent

Recognize that individuals in quest of distinctive and offbeat travel experiences are exploring the most desirable off-the-beaten-path destinations in Europe. Which, from an SEO perspective, could be interpreted as having a transactional or informational intent. For your blog post to effectively convey these intentions, it ought to comprise comprehensive information, travel suggestions, empirical evidence, personal testimonials, and potentially even perspectives derived from atypical experiences.

In short, fulfill the requirements of your visitors. Your blog can improve its search engine rankings for this long-tail keyword by ensuring that its content is in line with the intended purpose of the users.

Last but not least, always optimize on-page SEO

Maintain a close eye on the on-page SEO components. To accomplish this, you must take the following steps:

  1. Develop captivating meta titles and descriptions that incorporate the long-tail keyword "Europe's most offbeat travel destinations."
  2. Effectively organize your content by utilizing suitable header elements (h1, h2, h3) that facilitate comprehension for search engines and enhance usability.
  3. Optimize images with pertinent alt text
  4. Compose URL tags succinctly
  5. Ensure the page is mobile-friendly and renders rapidly.

By optimizing on-page SEO, the blog enhances its page relevance and user experience, positively impacting its ranking for the targeted keyword.